Internet Becomes Main News Source for 18-29 Year-Old Americans

On January 5, 2011, in Internet Marketing, by Ben Johnston

A new study from the Pew Research Centre is reporting that the internet has surpassed television as the dominant national and international news source for the young adult (18-29 year-old) demographic.

According to the study, 65% of people under 30 declared the internet as their main source for news, almost doubling the 34% figure of 2007. The other demographics, while not as pronounced, do show a similar trend, with television’s prominence dropping quite dramatically in some areas.

Tagged with:  

Journalist Uses Twitter To Break a Major Story

On September 7, 2010, in SMO, by Ben Johnston

One of the main criticisms of Twitter is that the signal to noise ratio isn’t the greatest – for every great insight or celebrity scandal posted, there are a thousand posts which aren’t what you’d describe as amazing literature. That said, the instantly updating nature and access to a large audience does mean that the microblogging phenom is perfectly suited to breaking stories, and this function was utilised to great effect recently by journalist Adam Penenberg.

Tagged with:  

Is There a Smear Campaign Against WikiLeaks?

On August 23, 2010, in Internet Marketing, by Ben Johnston

Last week, Julian Assange – founder of controversial news site WikiLeaks – was accused of rape. Although the charges were dropped just hours later, a quote from Assange via Al-Jazeera claimed that the allegations were part of a “smear campaign” against him.

This of course comes off the back of the flak the site drew just a short time before for their releasing over 70,000 secret military documents regarding the war in Afghanistan with 15,000 “more explosive” files left to reveal. Assange has stated on his Twitter account that he feels certain agencies including the Pentagon are trying to prevent this and are using “dirty tricks” to do so.

Tagged with:  

Page optimized by WP Minify WordPress Plugin